A(n)________ Policy Is Likely to Be Used Where a Company

question 65

Multiple Choice

A(n) ________ policy is likely to be used where a company notes the inadequacy of local managerial skills and determines a high need to maintain close communication and coordination with headquarters.

• A)global
• B)regiocentric
• C)polycentric
• D)ethnocentric

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Definitions:

Activity

Any action or task performed by an individual or group, often contributing to achieving a goal or purpose.

Campaign

A coordinated series of promotional activities, across various media channels, aimed at achieving specific objectives.

Reverse Tracking

A method used to trace the source or cause of an event, issue, or trend back through its history or stages of development.

Microsite

A small website or web page that is designed to function as a subsidiary part of a larger website or to serve a specific campaign purpose.