By Using an ERP to Merge the Billing,sales,and Marketing Functions,the

question 62

Multiple Choice

By using an ERP to merge the billing,sales,and marketing functions,the firm may be able to

• A)bill the customer right after the sale occurs.
• B)market products and services on bills sent to customers.
• C)use customer's past purchase history to send information about related products and services the customer may be interested in.
• D)eliminate the need for a firm to have a billing,sales,and marketing department.

---

Definitions:

Available Resources

The total amount of physical, human, and capital resources that are accessible for use in production or consumption.

Transactional

Relating to the conduct of business, or a specific interaction involving the exchange of goods, services, or funds.

Non-specific Response

A general reaction by an organism to a stressor that is not tailored to a specific threat or context.

Perception

The process of organizing and interpreting sensory information to make it meaningful.