Which of the Following Is an Example of a Merger

question 63

Multiple Choice

Which of the following is an example of a merger undertaken in order to achieve gains from vertical integration?

• A)A car manufacturer acquires a car parts supplier.
• B)A breakfast cereal producer acquires another breakfast cereal producer and the combined firm is able to negotiate a reduced cost for the grain used in its cereal.
• C)A telecommunications firm acquires another telecommunications firm and the combined firm serves a large percentage of the market.
• D)An accounting firm acquires another accounting firm and the combined firm is able to eliminate duplication among administrative positions.
• E)A video game development firm acquires another video game development firm that specializes in designing games for a new gaming system.

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Definitions:

Generic

Products or items that are not branded and sold without any trademark, often seen as equivalent to branded products in terms of quality but offered at a lower price.

Lanham Act

U.S. legislation that provides protection to trademarks, service marks, and unfair competition, helping businesses protect their brand identities.

Brand Names

Brand names are unique designations given to products or services by a company, serving as identifiers and a means of distinguishing them from competitors' offerings.

Digital Millennium Copyright Act

A United States law enacted in 1998 to address copyright protection challenges related to digital media.