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John Smith is the owner of Alpha Technologies Inc. The beginning balance in Smith, Capital was $80,000. The revenues and expenses were $60,000 and $40,000, respectively. No withdrawals were made by Smith during the year. The ending balance in Smith, Capital was $100,000.
Fundamental Attribution Error
The tendency to overemphasize personal traits and underemphasize situational factors when explaining others' behavior.
Situational Causes
Factors external to an individual that are viewed as causes for behavior.
Heuristics
Simplified strategies or shortcuts used to make decisions and solve problems more efficiently.
Castro Study
A reference to a classic study in social psychology that examined attitudes and persuasion, often associated with the elaboration likelihood model.
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