Examlex
For any organization, the primary source of cash is from its customers.
Active Voice
A grammatical voice where the subject performs the action denoted by the verb, making sentences clearer and more direct.
Passive Voice
A grammatical construction where the subject of a sentence is the recipient of an action rather than the performer.
Credibility
The quality of being trusted and believed in, often based on a reputation for honesty and reliability.
Potential Customers
Individuals or entities that are considered likely candidates to purchase a company's products or services but have not yet done so.
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