The Ratio of Visitors Who Buy a Product from a Website

question 55

Multiple Choice

The ratio of visitors who buy a product from a website divided by the total number of visitors can be referred to as the ________.

• A)churn rate
• B)conversion rate
• C)clickthrough rate
• D)attach rate

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Definitions:

Vacation

A period of time spent away from home or business in travel or recreation.

Consolidated Omnibus Budget Reconciliation Act

A federal law that provides for the continuation of group health insurance coverage for individuals and their families after a job loss or other qualifying event.

Health Coverage

Insurance that typically pays for medical, surgical, prescription drug, and sometimes dental expenses incurred by the insured.

Family and Medical Leave Act

A U.S. federal law that provides eligible employees with unpaid, job-protected leave for family and medical reasons.