________ Refer to the Value Forgone in Order to Make

question 84

Multiple Choice

________ refer to the value forgone in order to make one particular investment instead of another.

• A)Opportunity costs
• B)Sunk costs
• C)Relevant costs
• D)Irrelevant costs

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Definitions:

Market Share

The portion of a market controlled by a particular company, product, or brand, often expressed as a percentage of total sales.

Leased Department

A section within a retail store that is rented to an outside party.

Omni-Channel Retailing

A multi-channel approach to sales that seeks to provide customers with a seamless shopping experience whether they're shopping online from a mobile device, a laptop, or in a brick-and-mortar store.

Direct Selling

Retailing in which an independent representative of a company conducts retail and sales-related activities away from a fixed retail location, most often at consumers’ homes or place of business. Also known as direct retailing.