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If a regression analysis shows an R factor of 0.15, it is safe to assume
Cannibalization
A decrease in the sales figures, income, or percentage of market controlled by an existing product due to the launch of a new product by the same manufacturer.
New Products
Items that have been recently introduced to the market, offering new characteristics or intended uses.
Existing Products
Goods or services that are already available in the market offered by a business.
Brand Revitalization
is the process of renewing a brand to make it more competitive, relevant, and visually appealing, usually involving rebranding strategies or product innovations.
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