Maizy Enterprises Has a Target Rate of Return of 11

question 158

Multiple Choice

Maizy Enterprises has a target rate of return of 11%, an ROI of 90%, and capital turnover of 4.5. The sales margin for Maizy Enterprises may be closest to

• A)405%.
• B)20%.
• C)2%.
• D)50%.

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Definitions:

Undifferentiated

Marketing strategy that targets a broad market with a generic message and product, ignoring segment differences.

Break-even

The point at which total costs and total revenues are equal, resulting in no net loss or gain for a business.

Geographical Sales Territories

Designated regions or areas assigned to sales representatives as their specific area of responsibility.

Income Distribution

The way in which a nation’s total earnings are divided among its population, or the distribution of wealth among individuals in a society.