Which of the Following Is an Example of the Marketing

question 63

Multiple Choice

Which of the following is an example of the marketing concept?

• A) Ferdinand Porsche creating a 'people's car', The Volkswagen which was produced intensively in a cheap and efficient manner.
• B) A funeral insurance company aggressively advertising its policy options on television to a wide variety of consumers.
• C) A modern technology company creating a new mobile device to suit the wants and needs of the population.
• D) Qantas offering and emailing specialised deals to their frequent flyer customers suited to their individual needs.

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Definitions:

Adult Attachment Style

A classification reflecting the patterns of expectations, needs, and emotions one exhibits in interpersonal relationships, thought to be influenced by early experiences with caregivers.

Romantic Partner

A person with whom someone is involved in a romantic relationship.

Disapproval

An expression of dissatisfaction or disagreement with someone or something.

T-shirt Study

A series of experiments in social psychology that investigate how people perceive and judge others based on minimal information, such as their choice of clothing.