Vicky Employed Maslow's Hierarchy to Identify Important Needs That Were

question 84

Multiple Choice

Vicky employed Maslow's hierarchy to identify important needs that were not being sufficiently addressed by Vicky's competitors. In this situation, the hierarchy was being used for:

• A) market segmentation.
• B) focusing advertising appeals.
• C) new product development.
• D) product positioning.

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Definitions:

DVD Players

Electronic devices that play discs using the Digital Video Disc (DVD) format, majorly used for watching movies and other video content.

DVDs

Digital versatile discs, a type of optical storage media used for video, audio, and data storage.

Total Revenue

The total amount of money generated by a company or entity from its business activities, such as sales of goods or services, before any expenses are subtracted.

Opposite Direction

A concept reflecting movement, tendency, or orientation diametrically different from a reference point or direction.