Business Intelligence

question 84

Multiple Choice

Business intelligence

• A)Can be used to improve business performance
• B)Identifies which products customers purchased last year
• C)Turns data into information
• D)Consists of shadow data

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Definitions:

Architecture Strategy

A planning approach that outlines the structure, technology, and processes required to achieve long-term organizational goals.

House Of Brands

A brand management strategy wherein a company markets a range of separate and distinct brands, each focused on meeting the needs of different market segments.

Loyal Customers

are consumers who consistently prefer and purchase a particular brand or product over time, often due to satisfaction, personal identification, or perceived value.

Branded House

A branding strategy where a company uses its corporate brand to cover all its products and services, promoting a single, unified brand identity.