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As specified by the Audit Clarity Project, when an audit wants to call attention to something in the financial statements, the report must include:
Marketing Plans
Strategic outlines that detail the advertising and marketing efforts for a specific period of time to achieve business objectives.
Marketing Mix Strategies
The application of marketing 4Ps (product, price, place, promotion) to create an effective strategy to meet customer needs.
Performance Reviews
Performance reviews are evaluations of an employee's work performance, providing feedback on achievements, areas for improvement, and development plans.
Evaluation Phase
A stage in the product development or project management process where the performance or feasibility of the concept is assessed.
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