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According to the elaboration likelihood model, as the message becomes more personally relevant, people are more willing to expend the cognitive effort required to process the message arguments.
Surface Ocean Currents
Movements of ocean water that occur at or near the ocean's surface, driven by wind, the Coriolis effect, differences in temperature and salinity, and the shape of ocean basins.
Ocean Basins
The deep and extensive depression of the Earth's surface that contains the world's ocean waters, surrounded by continental landmasses.
Counter Currents
Oceanographic phenomena where adjacent slivers of water move in opposite directions, significantly affecting climate and marine life.
Coriolis Effect
The apparent deflection of moving objects, like air or ocean currents, to the right in the northern hemisphere and to the left in the southern hemisphere, due to Earth's rotation.
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