Consider the Following Case as You Respond to the Questions

question 45

Multiple Choice

Consider the following case as you respond to the questions: HSO Corp.designs, manufactures and sells golf carts, scooters and similar vehicles.When a prospective client contacts one of their seven corporate offices, the office manager fills out an "intake questionnaire" to determine if HSO can meet the prospective client's needs.The office manager assembles a team of employees with expertise in design, production, marketing and accounting; the team reviews the intake questionnaire and determines if HSO can take on the order.If so, the office manager prepares a three-page written proposal for the prospective client; the proposal explains the responsibilities of both HSO and the client, along with a timeline and a budget.The proposal is forwarded to the prospective client electronically, and the client has ten calendar days to accept it.If HSO cannot take on the order, the prospective client receives an automatically generated form letter; if the prospective client does not accept the proposal within ten calendar days, they receive a different form letter.The new client remits half of the fee at the time the proposal is accepted, and HSO prepares weekly progress reports as the project moves forward.The reports are filed in HSO's database; a hard copy is sent to the client.On a monthly basis, HSO's office manager prepares a comprehensive status report for all current engagements.One week before each project is concluded, HSO bills the client for half of the remaining amount due; after the client has paid all outstanding invoices, HSO completes the work and bills the client for all remaining amounts.HSO delivers the finished product; the client must pay the full amount due within 30 days of the final invoice date.If the client pays within 15 days, HSO gives a 3% discount off the amount due.Reviewing the completed intake questionnaire is most closely related to the ___ step of the sales/collection process.

• A)first
• B)third
• C)sixth
• D)none of these

Demonstrate knowledge of marketing analytics and its importance for market performance.

Grasp the concept, implementation, and benefits of the marketing concept for businesses.

Understand the concept and significance of tactical and strategic greening in business sustainability.

Recognize the role of consumers and businesses in the green market and sustainable practices.

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Definitions:

Union Representative

An elected or appointed individual who represents and advocates for the interests of union members in discussions with management.

Scrutinizing

The act of examining or inspecting closely and thoroughly.

Conflict Management Style

The approach or strategy an individual uses to handle disputes or disagreements in social or professional settings.

Avoidance

A strategy or behavior characterized by steering clear of a situation, issue, or conflict rather than confronting it.