Consumers Who Adopt the Products and Services Used by the Rich

question 5

Multiple Choice

Consumers who adopt the products and services used by the rich and famous can be described as being part of which type of reference group?

• A) Contactual reference group.
• B) Disclaimant reference group.
• C) Aspirational reference group.
• D) Adoptive reference group.

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Definitions:

Gender Nonconforming

Refers to someone whose gender presentation, either by nature or by choice; does not align with gender-based expectations.

Nonbinary Option

A category or identification for people who do not exclusively identify as male or female.

Gender Dysphoria

A psychological condition where there is a disconnect between a person’s assigned birth gender and the gender they identify with, causing distress or discomfort.

Gender-Role Stereotype

Preconceived notions about the behaviors, actions, and roles expected of men and women based on their sex.