The Degree to Which a New Product Is Capable of Being

question 6

Multiple Choice

The degree to which a new product is capable of being tried on a limited basis defines its:

• A) trialability.
• B) observability.
• C) relative advantage.
• D) complexity.

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Definitions:

Unconditioned Stimulus

In classical conditioning, it is an inherently significant stimulus that automatically triggers a reflexive response without prior learning.

Steel Bar

A long piece of metal that is typically used in construction and manufacturing due to its strength and durability.

Watson And Rayner

are known for their 1920 experiment on classical conditioning with "Little Albert," demonstrating that emotional responses could be conditioned.

Conditioned Emotional Response

A learned emotional reaction or response to a previously neutral stimulus that has acquired its emotional value through classical conditioning.