Examlex
What is the conversion price?
Framing Effect
The cognitive bias where people decide on options based on whether they are presented in a positive or negative way, rather than on the content itself.
Confirmation Bias
The inclination to seek out, understand, prefer, and remember details in a manner that validates one's existing opinions or theories.
Sunk Cost Effect
The phenomenon where a person continues an endeavor because of previously invested resources (time, money, or effort), despite potential losses.
Availability Heuristic
The availability heuristic is a mental shortcut that relies on immediate examples that come to mind when evaluating a specific topic, concept, method, or decision.
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