Which of the Following Is TRUE of Alternative Long-Run Pricing

question 93

Multiple Choice

Which of the following is TRUE of alternative long-run pricing approaches?

• A)A market-based approach only considers how customers will react.
• B)A cost-based approach only considers how customers will react.
• C)A market-based approach only considers costs.
• D)A market-based approach is more logical in a competitive market.
• E)In cost-plus pricing, selling price ignores market forces when setting the markup.

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