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A market researcher is studying the spending habits of people across age groups. The amount of money spent by each individual is classified by spending category (Dining out, Shopping, or Electronics) - Factor A, and generation (Gen-X, Gen-Y, Gen-Z, or Baby Boomers) - Factor B. An incomplete ANOVA table is shown below. At the 5% significance level, the conclusion of the hypothesis test for Factor B is ________.
Self-Reference Effect
A phenomenon in cognitive psychology where information related to oneself is more easily remembered than unrelated information.
Memory
The cognitive process whereby information is encoded, stored, and retrieved, enabling past experiences to influence future behavior.
Conniving
Acting in a scheming or deceitful way, often with the intention to achieve an end through trickery or manipulation.
Associating
The process of connecting thoughts, feelings, or ideas together in the mind or in relationships with others.
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