Use the Following Table to Answer the Following Questions -If the Firm Bundles the Products, What Single Price Should

question 2

Multiple Choice

Use the following table to answer the following questions
$$\begin{array} { | c | c | c | } \hline \text { Customer } & \begin{array} { c } \text { Product A } \\\text { Reservation Price }\end{array} & \begin{array} { c } \text { Product B } \\\text { Reservation Price }\end{array} \\\hline 1 & 1,000 & 200 \\\hline 2 & 800 & 400 \\\hline \text { Marginal Cost } & 500 & 100 \\\hline\end{array}$$
-If the firm bundles the products, what single price should the firm charge for the bundle to maximize profit?

• A) 600
• B) 800
• C) 1,000
• D) 1,200

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Definitions:

Across Media

Refers to the elements that exist or operate in different types of media platforms or across various media channels.

Strategic Gains

Benefits or advantages achieved through the implementation of strategic planning and actions in a business context.

Product Life Cycle

The sequence of stages that a product goes through from introduction, growth, maturity, to decline, which affects the marketing strategy and the marketing mix.

Major Losses

Refers to significant financial, operational, or reputational damages or setbacks experienced by an organization or individual.