On 1 January 20X0, John Ltd Acquired 100 % of the Share

question 4

Multiple Choice

On 1 January 20X0, John Ltd acquired 100 % of the share capital of Paul Ltd for $400 000 cash.At that date, the equity section of Paul Ltd's balance sheet was as follows:
Share capital
Retained profits $\quad$ $\quad$$\quad$ 100000
Asset revaluation reserve
Assuming all assets and liabilities were recorded at their fair values what was the difference on acquisition?

• A)$200 000 goodwill
• B)$100 000 bargain purchase
• C)$100 000 goodwill
• D)$200 000 bargain purchase

Identify the role of effective marketing in enhancing competition and thereby benefitting society through improved product quality and lower prices.

Grasp the definitions and differences of the utilities created by marketing.

Recognize examples of form, place, time, and possession utilities in practical marketing scenarios.

Distinguish between ultimate consumers and organizational buyers.

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Definitions:

Seller's Warranties

Guarantees made by a seller regarding the condition, quality, or title of the goods being sold.

Puffing

An exaggerated or hyperbolic statement made by a seller about the quality of goods, often considered a subjective opinion rather than a factual claim.

Exaggerations

Statements or claims not supported by facts, or the act of making something seem greater or more important than it actually is.

Salesperson

is an individual who sells goods or services, often working on behalf of a company, and is typically compensated via salary, commission, or a combination of both.