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A merchandiser had sales returns and allowances of $300, sales discounts of $700, cost of goods sold of $12,000, and all other expenses of $4,500. The merchandiser uses a perpetual inventory system. The second entry in the closing process would include:
Preapproach
In the personal selling process, occurs prior to meeting the customer for the first time and extends the qualification of leads procedure; in this step, the salesperson conducts additional research and develops plans for meeting with the customer.
Optimist
An individual who habitually looks on the more favorable side of events or conditions and expects the most favorable outcome.
Salesperson
A professional who sells products or services, often directly to consumers, playing a crucial role in the customer purchase experience.
Formal Guidelines
Officially established rules or instructions that dictate how something should be done, ensuring consistency and compliance in various procedures or behaviors.
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