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What were the reasons for the failure of ARS 1 and ARS 3?
Third-Country Nationals
Individuals who are working in a country other than their own and the home country of the company they work for.
Company's Employees
Individuals who work under a contract of employment for a particular organization, contributing to its goals and objectives.
Multidomestic Stage
A phase in multinational corporation expansion where companies tailor products and marketing strategies to each country's unique tastes and requirements.
Ethnocentric Perspective
A viewpoint that one's own culture is superior to others and is the central point for all decision-making.
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