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What are the four levels of customization and at what place does each occur in the supply chain?
Patent
An exclusive right given to inventors to produce and sell a new product or machine for 20 years from the time of patent application.
Imitation
The action of using someone or something as a model and copying their behavior or actions.
Legal Expenses
Costs associated with legal advice, litigation, or other legal activities which individuals or businesses might incur.
Trademark
A recognizable sign, design, or expression that identifies products or services of a particular source from those of others, legally protected under intellectual property laws.
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