Examlex
The current ratio provides a test of a company's ability to meet its short-term obligations.
Core Value
Fundamental beliefs or guiding principles that dictate behavior and action within an organization or individual, helping to shape its culture and decision-making.
Key Trait
A distinguishing characteristic or quality that significantly contributes to the identity or functionality of something.
Ideal Self
An individual's conception of how they would like to be or think they should be, often serving as a motivational benchmark.
Persona
A marketing model that represents a typical customer or user, often used to better tailor marketing strategies to specific audience segments.
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