Examlex
Which of the following is NOT a liability?
Brand Equity
The value that a brand adds to a product or service, including the consumer's perception, experiences, and loyalty.
Trademark Office
A government office responsible for registering and protecting trademarks to ensure exclusive rights for brands and businesses.
Trademark Registry
An official database that contains registered trademarks and service marks, providing legal protection and ensuring the uniqueness of the mark.
Brand Equity
The value and strength of a brand in the marketplace, often reflected in consumer recognition, preference, and loyalty.
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