A Marketing Research Firm Divides the Population of a State

question 43

Essay

A marketing research firm divides the population of a state into geographic areas,as shown on the diagram below. What type of sample are they taking? How will they select the sample?

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Definitions:

Behavioural Processes

The mechanisms underlying observable actions or reactions of living organisms, often studied in psychology and neuroscience.

Adaptive Value

The extent to which a trait or behavior positively affects an organism's survival and reproduction.

Statistics Canada

The national statistical office of Canada, responsible for producing statistics that help understand the country's social and economic conditions.

Organization of Behavior

The systematic arrangement or coordination of actions and responses by an individual or within a system.