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A Business Segment Is a Part of a Company That

question 116

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A business segment is a part of a company that is separately identified by its products or services, or by the geographic market it serves.


Definitions:

Self-verification

The tendency for individuals to seek confirmation of their self-concept, whether positive or negative, from the external environment.

Symbolic Self-completion

A theory that individuals strive to achieve and maintain self-definitions, and when they feel incomplete in a certain role, they seek symbols that represent success in that area.

Social Comparison

The process of evaluating oneself by comparison with others, often in terms of abilities, achievements, and social status.

Sociometer Model

The idea that a basic function of self-esteem is to indicate to the individual how much he or she is accepted by other people.

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