Examlex
The traditional way to departmentalize organizations is by functions.
Brand Relevant
The degree to which a brand is perceived as important and meaningful to its target audience's needs and preferences.
Brand Equity
The value that a brand adds to a product or service based on consumers' perceptions, recognition, and loyalty.
Line Extension
is a marketing strategy where a company introduces additional items in the same product category under the same brand name, often with new flavors, forms, colors, sizes, or other characteristics.
Brand Equity
is the value and strength a brand possesses, stemming from consumers' perceptions, recognition, and loyalty.
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