Selecting Which Groups an Organization Can Serve Profitably Is Called

question 6

Multiple Choice

Selecting which groups an organization can serve profitably is called:

• A) Market segmentation
• B) Target marketing
• C) Relationship marketing
• D) Marketing management

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Definitions:

Behaviorism

An educational theory suggesting that conditioning is the root through which behaviors are learned.

Psychoanalytic Psychology

A branch of psychology that focuses on understanding human behavior through the exploration of the unconscious mind, as developed by Sigmund Freud.

American Philosopher

A scholar originating from the United States who engages in the study of fundamental questions about existence, knowledge, values, reason, mind, and language.

Austrian Physician

Likely refers to Sigmund Freud, the founding father of psychoanalysis, though there are many other notable Austrian physicians.