Examlex
A ____________ refers to people with unsatisfied wants and needs who are willing and able to buy a product or service.
External World
Everything that exists outside the mind, including physical objects, events, and other people, as perceived through the senses.
Information Processing Model
A cognitive approach that compares human thinking to computer processing, emphasizing the way information is encoded, stored, and retrieved.
Encoding
The process by which information is transformed into a form that can be stored in memory.
Retrieval
The method of bringing forward and becoming aware of data kept in memory.
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