Licensing Refers to Selling the Right to Manufacture a Product

question 134

True/False

Licensing refers to selling the right to manufacture a product or use a trademark to a foreign company for a fee.

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Definitions:

Unconditioned Stimulus

A stimulus that automatically triggers a response without any need for prior learning.

Conditioned Stimulus

A previously neutral stimulus that, after becoming associated with an unconditioned stimulus, eventually triggers a conditioned response.

Unconditioned Reinforcer

A stimulus that naturally and automatically triggers a response without any need for learning, such as food for a hungry animal.

Conditioned Reinforcer

An initially neutral stimulus that acquires the capacity to serve as a reinforcer through association with an unconditioned reinforcer.