Explain the Classic Example of Escalation of Commitment in Motorola's

question 42

Essay

Explain the classic example of escalation of commitment in Motorola's Iridium project.In the 1980s,there was a real need within the business community to improve phone access around the world.Motorola envisioned solving this problem using 66 low-orbiting satellites.At the time of idea development,the project was technologically advanced.Motorola spun off Iridium as a separate company.It took researchers a total of 15 years to develop the product from idea to market.However,the landscape for cell phone technology was dramatically different from the 80s and the wide-spread cell phone coverage around the world eliminated a large base of projected customer base for Iridium.The decision makers should have abandoned the project in the 90s but released it to the public and it was a failure.Medium;Knowledge

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Definitions:

Tissue Death

The irreversible condition in which living cells within the body cease to function due to disease, injury, or lack of blood supply, commonly referred to as necrosis.

Nasal Cannula

A device used to deliver supplemental oxygen or airflow to a patient in need, through two prongs inserted into the nostrils.

Humidification

The process of adding moisture to the air, often used in healthcare settings to aid patient breathing.

Nares

The external openings of the nasal cavity, commonly referred to as nostrils.