Examlex
What is an example of the investment type of creativity the text discusses? The battle for U.S.market share between Miller and Busch beer is an example of investment creativity type.Miller was relentless in attacking the quality of Busch products through its advertisements,and at the same time launched a myriad number of new products to take business from Busch's markets.Medium;Comprehension
Segmented Market
A market divided into groups according to customers’ different needs and problems.
Mass Market
Refers to the large, general group of consumers that products are aimed at, not tailored to specific niches.
Nondiscriminating Consumers
Customers who do not show preference or bias towards products based on brand, appearance, or other superficial factors, focusing instead on functionality or value.
Similar Needs
The comparable or identical requirements or desires of different customers or client segments.
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