Please Define the Following Key Terms

question 46

Short Answer

Please define the following key terms. Show Who? What? Where? When? Why Important?
-Peter the Hermit

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Definitions:

Reseller

An entity or person who buys products or services to sell them, rather than to use or consume them personally.

Multibranding

The marketing strategy that involves a company using two or more brands to market similar products or services to different segments.

Target Markets

Particular segments of prospective customers that a business targets with its marketing strategies and actions.

Wholesaler

An individual or business entity that distributes products in bulk at reduced rates, primarily to retailers instead of selling them directly to end-users.