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What Is the Name of the Branch of Economics Which

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What is the name of the branch of economics which studies the behaviour of entire economies?

Identify and explain the impact of social forces within a marketing environment.
Comprehend the influence of economic forces on marketing strategies and business decisions.
Understand the implications of political and legal policies on international marketing strategies.
Explain the concept of social classes and their influence on consumer buying behavior.

Definitions:

Ethological

Pertaining to ethology, the scientific study of animal behavior under natural conditions.

Biological

Pertaining to the science of living organisms and life processes.

Cognitive

Relating to the cognitive activities involved in gaining comprehension and insight through thinking, experiencing, and sensory perception.

Contextual

Pertaining to or depending on the context or surrounding circumstances.

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