Simplify

question 68

Essay

Simplify:

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Definitions:

International Markets

Marketplaces that extend beyond national borders, where businesses can trade goods and services across countries.

Market Development

A growth strategy where a business seeks to sell its existing products or services into new geographic areas or markets to attract new customers.

Yum! Brands

A multinational corporation that operates or licenses Taco Bell, KFC, Pizza Hut, and other fast-food restaurant chains worldwide.

Market Penetration

A strategy to increase sales of existing products or services on current markets, thereby increasing the market share.