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To Minimize Adverse Behavioral Reactions,the Organization Must First Understand Why

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To minimize adverse behavioral reactions,the organization must first understand why resistance to change occurs.One behavioral problem occurs when there is insufficient explanation of why a change must take place.This type of problem falls into the general category of


Definitions:

Reactive Interference

The phenomenon where newly learned information interferes with the recall of previously learned information.

Retroactive Interference

A memory problem where new information interferes with the ability to recall older information.

Proactive Interference

The phenomenon where older memories interfere with the recall of newer memories.

Misinformation Effect

A phenomenon in which a person's recall of episodic memories becomes less accurate because of post-event information.

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