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An expense such as advertising could be considered a discretionary fixed cost.
Margin
The difference between the selling price of a product and its cost of production.
Net Operating Income
A measure of a company's profitability from its regular business operations, excluding income from investments or taxes.
Operating Asset
Resources owned by a company that are used in its day-to-day operations to generate revenue, such as machinery, buildings, and equipment.
Return on Investment
A performance measure used to evaluate the efficiency or profitability of an investment.
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