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Bluebird Mfg. has received a special one-time order for 15,000 bird feeders at $3 per unit. Bluebird currently produces and sells 75,000 units at $7.00 each. This level represents 80% of its capacity. These bird feeders would be marketed under the wholesaler's name and would not affect Bluebird's sales through its normal channels. Production costs for these units are $3.50 per unit, which includes $2.25 variable cost and $1.25 fixed cost.
- If Bluebird accepts this additional business, the incremental revenue will be:
Humanistic Approach
A psychological perspective emphasizing personal growth, self-awareness, and the inherent potential for self-fulfillment.
Personality
The blend of traits or attributes that create a person's unique personality.
Psychodynamic Approach
A psychological perspective that emphasizes the systematic study of the psychological forces that underlie human behavior, feelings, and emotions and how they might relate to early experience.
Big Five
The Big Five refers to the five broad personality traits used to describe human personality, including openness, conscientiousness, extraversion, agreeableness, and neuroticism.
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