The Formula for the Customer Profit Margin Is

question 11

Multiple Choice

The formula for the customer profit margin is

• A)Customer net profit divided by customer revenue.
• B)Customer revenue divided by customer cost of goods sold.
• C)Customer revenue less cost of goods sold less allocated selling expenses.
• D)Customer profit margin less allocated selling and administrative expenses.

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Definitions:

Heuristics

Simplified strategies or mental shortcuts used to make decisions or solve problems quickly.

Fixations

Persistent focusing of psychological energy on a particular stage of psychosexual development, according to Freudian theory.

Simple Thinking

The process of reasoning or problem-solving in a straightforward, uncomplicated manner, often involving direct observation and practicality.

Availability Heuristic

A mental shortcut that relies on immediate examples that come to a person's mind when evaluating a specific topic, concept, method, or decision.