Which of the Following Is an Example of Cannibalization

question 9

Multiple Choice

Which of the following is an example of cannibalization?

• A) A toothpaste manufacturer adds a new line of toothpaste (that contains baking soda) to its product line.
• B) A grocery store begins selling T-shirts featuring the local university's mascot.
• C) A basketball manufacturer adds basketball hoops to its product line.
• D) A convenience store begins selling pre-paid cell phones.

---

Definitions:

Demand

The level of demand for products or services that purchasers can and are willing to pay for at numerous prices over a designated period.

Substitutes

Goods or services that can be used in place of each other, with the capability of satisfying similar consumer needs or desires.

Coors

A well-known brewing company based in Golden, Colorado that produces a wide range of beers.

Budweiser

A popular American beer brand known for its lager.