Examlex
Assume the following: (1)A firm is considering two projects,one with a 5-year life and the other with a 10-year life;(2)the cash flows of the two projects are equally risky by all definitions of the word "risky";(3)the company uses 40 percent debt and 60 percent equity to finance the projects;(4)the debt used to finance any given project has a maturity equal to the life of the project;and (5)the term structure of interest rates has a sharp upward slope.This would suggest,other things held constant,that a lower discount rate should be used to find the NPV for the 5-year project than for the 10-year project.
Reference Groups
Groups that individuals use as a standard for evaluating themselves and their own behavior.
Informational Influence
A phenomenon in social psychology where an individual changes their opinion or behavior to align with what they believe is the correct response based on the information or cues provided by others.
Normative Influence
Normative influence is the pressure to conform to the expectations or standards of a group or society.
Minority Slowness Effect
An effect that occurs when people who hold the minority position take longer to express their opinions.
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