Examlex
Match the terms with the definitions.
-Items a business owns that will provide future benefits.
National TV Ratings
Measurements that indicate the size and demographics of television audiences across a nation, often used for programming decisions and advertising rates.
Observational Data
Observational data is information collected through direct observation of behavior or phenomena, without intervention or manipulation by the researcher.
Nielsen
A global measurement and data analytics company providing insights into consumer behavior and media consumption.
Online Ratings
Assessments or evaluations made by consumers on websites about products, services, or businesses, usually in the form of stars or points.
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