Mast Cells

question 42

Multiple Choice

Mast cells

• A) are anchored in tissue.
• B) secrete substances contained within their granules.
• C) will respond to injury or antigen.
• D) may respond to chemical signals from the nervous system.
• E) fit all of these characteristics.

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Definitions:

Consideration Set

A group of brands or products a consumer evaluates as potential options to satisfy a need or purchase decision.

Product Class

Refers to the entire product category or industry.

Brands

Symbols, names, or designs that identify and differentiate products or services from those of competitors.

Postpurchase Stage

A phase in the consumer decision process that involves the evaluation of a purchased product and the experience of using it.