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One of the First Psychologists to Misuse Intelligence Tests by Administering

question 53

Multiple Choice

One of the first psychologists to misuse intelligence tests by administering them as a qualification for immigration into the United States was


Definitions:

Exclusionary Persona

A representation of a specific segment of users or customers excluded intentionally or unintentionally from the target audience by a product or service.

Customer Journey Map

A visual representation that captures customer experience across multiple touchpoints.

Customer Journey Map

A visual representation of the process a customer goes through to achieve a goal with a company, from initial engagement through various touchpoints to the final outcome.

Touchpoint

Any interaction or point of contact between a company and its customers, which can influence the customer's perception and relationship with the brand or product.

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