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Gwen has posted a questionnaire on MySpace asking her friends to support her idea of mobile phones in the classroom. She ignores anyone opposing her beliefs, which is an example of
Sales Orientation
A business approach that focuses on selling as many products as possible, prioritizing sales volume over the satisfaction or needs of the customer.
Competitors
Companies or individuals that offer similar products or services within the same market, vying for the same customer base.
Marketing Concept
The business ideology that focuses on identifying and meeting the needs and wants of customers through the product or service being sold.
Satisfying Needs
The fulfillment of a requirement, necessity, or desire through the use or consumption of products or services.
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