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An important point from the authors' discussion on why people need to care about the dangers of pseudoscience is that
Personal Loss
The experience of losing something significantly valuable to an individual, such as a loved one, job, or personal belonging, leading to grief and sorrow.
Unfreezing Process
The initial phase in change management where existing patterns are destabilized to prepare for transformation.
Fear
An unpleasant emotion caused by the belief that someone or something is dangerous, likely to cause pain, or a threat.
Major Obstacles
Significant barriers or challenges that hinder progress or achievement.
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