Superstore Electronics Reported the Following Figures in Its 2019 and 2018

question 23

Essay

Superstore Electronics reported the following figures in its 2019 and 2018 financial statements.
$$\begin{array} { | l | r | r | } \hline & { \mathbf { 2 0 1 9 } } & { \mathbf { 2 0 1 8 } } \\\hline \text { Cash } & \$ 38,500 & \$ 25,000 \\\hline \text { Cash Equivalents } & 3,000 & 2,000 \\\hline \text { Total Current Liabilities } & 33,200 & 30,000 \\\hline\end{array}$$ Compute the cash ratio for 2019 and 2018. What does the cash ratio measure? Use this information to discuss the business performance of Superstore Electronics.

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Definitions:

Brand Insistence

The condition in which consumers persist in preferring and choosing one brand over its competitors, regardless of changes or alternatives offered.

Manufacturer Brands

are brands created and owned by producers or manufacturers of goods and services, as opposed to retailer or private label brands.

Support Service

Services provided to customers before, during, and after purchasing and using goods or services to enhance customer satisfaction and maintain loyalty.

Brand Licensing

The authorization of a company to produce or sell products under another company's brand name, in exchange for a fee or royalty.